If you come from the position no one is looking at your ad, it helps you find a way to create something which will catch the target audience's eye. Motorists are in an alpha mode, a relaxed state ready to receive. One has to snap them out of their state of mind with something which catches the eye. That is job one! Beyond that, it is about communicating the message with as much pictorial communication as possible and as little of words as possible.
Billboards are one of the most challenging to create. In most cases, one must distill the desired message down to as few words as possible.
You will see two or more design options. Three design changes are included. 100% of the amount will be refunded if you are not completely satified.